FAQs

The most frequently asked questions are listed below. If you can’t find what you’re looking for, please get in touch.

1. What is executive or leadership coaching?

Executive or leadership coaching is a structured, goal-oriented discipline that supports leaders in enhancing their performance, decision-making, and self-awareness. Whether you’re a CEO, VP, new manager, or aspiring executive, coaching provides a confidential space to reflect and grow.

I specialise in executive leadership coaching, career coaching for executives and aspiriing executives, and coaching services tailored to complex, high-growth environments — especially SaaS, tech, media, and customer-facing teams.

2. What is coaching, generally?

Coaching is about helping you unlock your own potential through structured conversations, deep listening, and powerful questions. It’s future-focused and action-oriented.

As your personal leadership or management coach, I won’t give you answers — but I’ll help you find them for yourself.

As a coachee, you are responsible for the agenda and the actions you take forward.

I offer “pure coaching”, or bespoke programmes with a mix of services depending on your goals.

4. What is mentoring?

Mentoring is more advisory; when someone with relevant experience shares insights, knowledge, and suggestions to help you navigate specific challenges. Then, it’s up to you how you take that forward.

As a former VP of Customer Success and ex-journalist, I combine services/disciplines when appropriate.

Mentoring is especially relevant when you’re seeking practical guidance around:

5. What is consulting?

Consulting is when an expert provides strategic advice, frameworks, and hands-on support/ training/work to help you solve specific business challenges or improve performance in a defined area.

Unlike coaching — which is non-directive and helps you uncover solutions — consulting is more directive based on experience, proven models, and industry best practices.

I offer Customer Success consulting, leadership consulting, training, and advisory services to help:

As a former VP of Customer Success, I bring real-world experience growing a SaaS company from from $0–10M ARR.

Consulting services can be offered as a standalone engagement or blended with coaching and/or mentoring.

6. Who do you work with?

I support individuals and companies including:

7. What services do you offer?

8. Do you work with companies and leadership teams?

Yes. My corporate partnerships range from short-term executive coaching to long-term change programmes, often co-created with HR and People & Culture leads, and/or leaders, managers, and founders.

Services include:

9. Can you help with Customer Success?

Yes. I offer Customer Success consultancy backed by direct experience in SaaS.

Services include:

10. Do you help new leaders or first-time managers?

Yes. If you’re stepping into leadership or management for the first time, I offer coaching, training, and communication support.

Common topics include:

11. What if I’m going through a career transition?

I offer career coaching for those navigating:

12. How are services delivered?

Sessions are typically via Google Meet. I can also use your platform (Zoom, Teams, Webex, etc) if preferred.

In-person options are available for clients or companies on request (e.g., leadership onsites/offsites, executive retreats, bespoke programmes, etc).

Any hard copy materials or project work will be delivered via email or through an agreed platform (Notion, Microsoft Office, Google Workspace, Salesforce, Pipedrive, ChurnZero, BambooHR, Front, Linear, Slack, Wordpress, etc.)

13. How long is a typical service engagement?

This really depends on your goals and what’s required.

Most clients start with a block of five coaching sessions, or three to six–month programmes, depending on their goals.

Some prefer ongoing support over 12+ months, particularly for long-term transformation or leadership programmes.

I also offer accountability checkins.

14. How do I get started?

Book a free, no obligation discovery call.

It’s a 30-minute chat for us to meet 1:1 or all relevant stakeholders, explore what you’re working on, what kind of support might help, and — most importantly — whether we’re the right fit to work together.

If I can’t help you this time, I might know someone else who can! So, it’s always worth the connection.

👉 Book a discovery call

15. Where can I learn more?